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$148.23$-54.80 (-26.99%)in 1 year
as on 30 Oct 2026 at 22:25NASDAQ
52 Week Low: $146.2852 Week High: $220.81

Booking Share Price Today

Booking opened higher at $152.15, compared with its previous close of $150.43. In the last trading session, the stock traded between $148.15 and $152.62. It showed a downward intraday trend.

return calculator

Time Period

An investment of $100 made 5 years ago in Booking is now worth

$ 153.08

giving a profit of

$ 53.08 (53.08%)

invest with $1

Note: Past profits do not guarantee future returns.

Analyst Overview

Buy

Rating from 27 Analysts

Buy
85.19%
Hold
14.81%
Sell
0%

Markets Today

Today's Change

$-2.20 (-1.46%)

Day High

$152.62

Day Low

$148.15

Day Open

$152.15

Prev Close

$150.43

Volume

27,11,345

1W Return

-8.00%

1M Return

-8.66%

3M Return

-26.33%

6M Return

-14.80%

1Y Return

-26.99%

Fundamentals

Market Cap ($ Mn)

1,11,379

PE Ratio

22.79

PB Ratio

-

PEG Ratio

0.26

ROE

-

ROCE

62.78%

EPS (TTM)

$2.57

Investment Returns

1 Week

-8.00%

1 Month

-8.66%

3 Months

-26.33%

6 Months

-14.80%

9 Months

-27.53%

Financials

Quarterly
All values in $ Mn
4.8K

Mar 25
6.8K

Jun 25
9.0K

Sep 25
6.3K

Dec 25
5.5K

Mar 26
7.4K

Jun 26

Updates

21Oct

EU opens probe into Booking.com over DSA scam risks

European Commission opens formal proceedings against Booking.com. Probe assesses potential breaches of the Digital Services Act. Focus is on failure to mitigate fraudulent listings and phishing scams. Investigation examines how the platform combats scams under DSA rules.

9 days ago
14Oct

Booking Holdings plans $100M investment in AI travel agent Vayo

Booking Holdings plans a $100 million investment in its new AI travel agent, Vayo. Vayo launches in private beta with a waitlist currently open at vayo.com. The platform aims to reduce the "planning tax" by centralizing fragmented travel bookings. Unlike standard chatbots, Vayo monitors trips proactively and adjusts for schedule changes.

16 days ago
7Oct

Booking Holdings eyes record 9th weekly loss as shares slide

Shares closed at $157.36, down 1.04% for the week, extending a losing streak. Stock has fallen 26.6% since August 7 and sits 31.6% below its all-time high. EU court upheld block on eTraveli deal, adding regulatory pressure. Fears of AI disruption to commission models weigh on investor sentiment.

23 days ago
6Oct

Booking Holdings 15-year return hits 14.89%, $1000 grows to $8,180

A $1,000 investment in Booking Holdings 15 years ago is now worth $8,180.74. The stock produced an average annual return of 14.89%. Booking Holdings outperformed the market by 1.63% on an annualized basis. Current market capitalization stands at $122.52 billion.

24 days ago
26Sep

Booking Holdings $1000 investment grows to $111,530 over 20 years

Initial $1,000 investment in BKNG is now worth $111,530.61. Average annual return stands at 26.47%. Stock outperformed the market by 17.3% annually. Current market capitalization is $127.27 billion.

1mo ago
18Aug

Booking Holdings delivers 17.16% annualized return over 15 years

Booking Holdings has achieved a 17.16% annualized return over 15 years, beating the market by 3.86%. With a current market cap of $159.01 billion, a $100 investment from 15 years ago is now valued at $1,096.34.

2mo ago

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